Technology
What’s Your One Thing That Will Make All the Difference?
I am a fan of anyone who is a master of their craft. It takes dedication and hard work to become regarded as one of the best in any field you choose to focus on. One such idol of mine is Jerry Seinfeld. A man so famously known that you don’t even need to say…
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This is What Extraordinary Customer Service Looks Like
Technology advances in the real estate industry were already moving at warp speed prior to the pandemic with companies like Zillow, Open Door and Trulia harnessing the power of big data to capture the attention of buyers and sellers. However, technology – regardless of how shiny and new – cannot compete with exceptional customer service…
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What Has COVID-19 Taught You? Never lose the lesson.
Winston Churchill eloquently said, “Never let a good crisis go to waste.” COVID-19 has presented itself as an opportunity to flounder or flourish. Crises gives way to opportunities that would not normally be present. However, the onus is on us to seize the lesson. Quarantine and physical distancing has forced us to adapt, learn and…
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5 Ways to Win in a Multiple Offer Situation
As a real estate professional, you’re on the front line of what is likely one’s most expensive, stressful and exhilarating moments of their life. Buying a house is not something most of us forget, so it’s important that you help make the experience seamless, relaxed and enjoyable for your buyers. How do you do this…
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The Old, Now and New Normal in Real Estate Post-COVID
When it comes to real estate today, we have three “normals” we’re dealing with. As we look back (Pre-COVID), we had the “Old Normal” where open houses were plentiful, in-person showings were encouraged and the markets were heating up for a great spring. The “Now Normal” is of course much different with a temporary ban…
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5 Ways to Stay Productive in Real Estate During COVID-19
The world is in crisis mode and while no one is entirely sure how long it will last or what the lasting impact will be, we are still in control of what we do today. So, what does that mean for real estate professionals and your business activities now? Should you…
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5 Tools (Apps) to Post Better Video
Video is the hottest trend in social media and marketing today. Posts and ads containing video receive more views and engagement than any other type of post. We’ve talked a lot about video before, but if you’re just getting started check out our “Dos and Don’ts” post and if you want to see some examples…
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5 Automation Tools for Real Estate Agents
Looking to be more efficient with your time this year? Put tasks on autopilot with these five time-saving tech tools. Zapier Zapier can be used to sync and automate almost anything you can think of by creating “zaps.” For real estate agents, useful zaps might include “every time I post to Instagram with the…
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DIY SEO
Want to rank higher on Google? Thinking of shelling out some serious cash to an “SEO expert”? Before you do, try these 9 DIY SEO tactics that will help you get seen online without spending a dime. Optimize your site If you take the following actions, more people will be coming to your website….
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Real Estate in the Year 2037
For fun, let’s imagine what our industry might look like 20 years from now. Chances are, at least some of you will still be in the business, so a trip to the future will be helpful! Okay, we’ve set the dials to 2037. Our time machine is revving up. Everything is spinning. And then, suddenly,…
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