Everyday, we are faced with making decisions that can affect the quality of our life and ultimate business success.  However all too often, we confuse the impact of making urgent decisions over truly important decisions.

Urgent decisions are the crisis moments that require our immediate attention and although these situations can be stressful, urgencies make it easy for us to make decisions due to time constraints that offer little to no time to dwell on our decisions.  These decisions often seem important at the time, but in most cases these urgencies could have been avoided by choosing to make important decisions earlier.  

Important decisions are bar none the most difficult decisions we will ever make, but they are also the most powerful. Important decisions are the ones that don’t have to be made – there is no urgency to them, yet.  However, rest assured these quiet little decisions are the ones that will have the greatest positive impact on your business and your life. 

Here are a few examples of Important Decisions that many of us tend to put off to another day and another day…

• Prospecting for new business, because we are already busy.
• Letting go of that unqualified prospect, because it is the only one we have.
• Saving money, before we have a financial crisis.
• Going to the doctor when we are healthy for a check-up.
• Letting go of the B employee before they negatively affect our A team.
• Building better relationships, because they are already good.
• Exercising and eating right before we have a health issue.
• Writing that blog.
• Writing that book.
• Hiring help before we are overwhelmed.
• Creating a budget.
• Developing a new presentation.
• Taking that course we’ve always want to take.
• Joining that coaching program.
• Calling after the sale to make sure everything is okay.
• Thanking those that have had an impact in our life.
• Getting rid of unproductive and uninspiring relationships.
• Saying no more often, or saying yes more often.

The list is endless. None of us lack an abundance of important decisions we could be making, but as the age-old adage says: “Until the pain of staying the same becomes greater than the pain of change, most of us will never change.” 

Why not have a painless epiphany and consciously choose to make the important decisions today?  What one important decision have you been putting off that you are now going to make today? Share it with us in the comments below.